Like many businesses in British Columbia, the events industry has been reviewing its business plans over the past year, hoping to resume operations at the end of the pandemic.
Limitations on the number of guests at the event, site lockdown, and a general concern for public health and safety made it impossible for an event coordinator to host large gatherings in 2020.
Over the past year, the industry has worked hard to change course and adapt to the modern world as companies and teams continue to work.
One company not only persevered, but found a way to put its mission at the forefront of its new direction.
Our mission has always been to support everything British Columbia that is fun and unique, says Catherine Bramall, Executive Director of the BC Wine, Cider & Spirits Festival. thebcbasket.com gave us the opportunity to not only host a tasting directly in people’s homes, but also to showcase many BC products each month.
thebcbasket.com is a new company offering monthly subscription baskets of red wine, white wine, sparkling wine, craft beer, craft cider, craft liquor and many other products from British Columbia. These baskets are delivered directly to your home and come with a sample card so you can learn along the way.
The company started shipping its subscription baskets in November 2020 and already has more than 45 local stores.
Many subscription boxes provide their customers with samples that are donated to the box company, but every product in the basket is purchased. Not only do they promote B.C. products, but they also encourage sales to the local businesses they represent.
Subscriptions can be purchased for $149.98 per month and are offered for 6 months or a 12-month commitment through thebcbasket.com.
We look forward to hosting great tastings again, but after seeing how many local businesses we can financially support through this program, we have decided to continue offering subscription baskets with thebcbasket.com after the events return, Bramell said.
For full details on upcoming events, baskets and how your BC business can be included in an upcoming basket, visit the BC Wine, Cider & Spirits Festival website.
About thebcbasket.com :
Thebcbasket.com is a Covid-19 inspired company whose mission is to support and promote all manufacturers and products in British Columbia. Thebcbasket.com offers the opportunity to shop from home and try to travel around the county.
Thebcbasket.com makes it easy to shop safely and get local support.
About the B.C. Wine, Cider and Spirits Festival :
The BC Wine Cider & Spirits Festival offers several large-scale events and consumer tastings throughout the year. Each event, attended by more than 100 people, brings together British Columbia’s producers of wine, cider, spirits and beer and includes a tasting of the exhibitors and promotion of their products to benefit the BC Hospitality Foundation.
With the change in event regulations due to Corona 19, the BC Wine, Cider & Spirits Festival team immediately shifted its focus to community-building events and new and innovative ways to further promote BC producers and their amazing products.
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